The Daily Nightly began on May 31, 2005. As Brian wrote in his first post it aims to provide a narrative of the broadcast day and a window into the editorial process at NBC Nightly News. Brian weighs in every weekday and NBC News correspondents and producers post regularly.
Brian Williams became the seventh anchor and managing editor in the history of NBC Nightly News on December 2, 2004. Read his full biography.
 |
|
 |
|
 |
advertisement
About the broadcast | Biographies
RSS is an easy way to get the news you want as it is updated even if you are not on MSNBC.com. More information about MSNBC.com's RSS feeds.
Podcasting brings you audio and video from each weekday broadcast on your iPod or other portable MP3 player anytime, anywhere. More information about MSNBC.com's podcasts.
Sign-up for our daily e-mail newsletter. It offers a preview of the stories and special reports featured on each weekday broadcast.
While you're waiting to take off your shoes and put your laptop in a plastic tray in the airport security line, how about passing the time by reading about why you should change your car insurance?
The Transportation Security Administration is ready to give you that opportunity. And it wants to know if airports would like to use security checkpoint ads to generate some income. TSA notified industry that it will accept proposals for the next month from airports and advertisers who want to take part in a one-year program that will evaluate interest and effectiveness of checkpoint advertising.
LAX and some small airports in Tennessee are already taking part in a small-scale pilot test to evaluate the idea. Ads are placed in the bottom of the plastic trays used to hold a passenger's belongings as they pass through the screening machines.
TSA has invited interested advertisers and airport operators to come to Washington on Thursday to learn more about the plan.
Read more from Pete Williams
EMAIL THIS
TRACKBACKS
Trackbacks are links to weblogs that reference this post. Like comments, trackbacks do not appear until approved by us. The trackback URL for this post is: http://www.typepad.com/services/trackback/6a00d83451b0aa69e200d8350f6a1069e2
White House diarist
TSA coordinates a number of different government departments that have a responsibility to keep transportation as safe as possible. TSA should be able to raise money without skepticism as it will enable the department to provide better security. Without a doubt, the actual scanning personnel will not be the ones to oversee the advertisements. These advertisements will not infringe upon the quality of the job the TSA personnel currently perform. The funds received by the private advertising will however allow TSA to hire additional personnel or equipment to increase/improve the security of our airports.
Katlin, Seattle (Sent Jan 30, 2007 9:17:45 AM)
I am wondering why we are opposed to the department (TSA)finding ways to generate income to pay for tighter security measures. Not a business traveller myself, I would be more concerned with the process of making it through the security line with my kids in tow and would probably not even notice an ad at the bottom of a plastic tray holding my belongings. I say let them sell the space to advertisers and add funds to the department from private industry rather than taxes.
(Sent Jan 11, 2007 1:17:41 PM)
Sounds like a stupid idea, but I hope the ads in the Tennessee airport are all for pork products. How politically incorrect.
Dave, Tn (Sent Jan 11, 2007 11:36:08 AM)
"National security" is apparently just another business in the bizarro world of the Bush administration...ask Giuliani.
(Sent Jan 11, 2007 10:14:14 AM)
Going through security, I am usually grouchy and angry at the ineptness of TSA personnel and their little taste of power attitude. Do advertisers really want me to see their ad in that mood? I, too, will boycott any products advertised in security lines, although, unfortunately, most of those products are ones I don't use anyway.
(Sent Jan 11, 2007 7:20:47 AM)
It is an insult to the concerned American for product advertisers or the TSA to think we would rather focus our attention on anything other than our safety and security when we are in line to ensure just that.
Who thinks this stuff up?
(Sent Jan 10, 2007 7:09:57 PM)
I will boycott any product advertised in the security lines. Why would a company associate its products with ineptitude, low-IQs and sloth?
Jeff, Phoenix, AZ (Sent Jan 10, 2007 6:58:50 PM)
Well isn't it great to hear that someone is more concerned about revenues than our safety -- in an industry that should be concerned about our SAFETY at ANY COST.
I'm sure looking forward to some viral advertising next time I take my shoes off at security.
Tim, Connecticut (Sent Jan 10, 2007 6:17:01 PM)
Next, we'll be seeing ads for underwear and deodorant on the wands they wave over everyone in line.....Better (Worse?) yet, ads for condoms on those wands! Hahahahahahahaha....a sad, sad commentary on the state of advertising, and the depths to which they will go to promote spending. And on our government, too, for the new lows of this type reached every day in the mad search for revenues. What's next......?
Darrel In Edinboro, PA (Sent Jan 10, 2007 4:04:09 PM)
Reminds me of the joke I once read about advertising...unfortunately, it's too tasteless and politically incorrect for me to pass along here.
(Sent Jan 10, 2007 3:37:40 PM)
Personally, I wish the TSA was more concerned with evaluating their policies and procedures than how to generate revenue for their department. My concern is that if this program is successful the important messages at security checkpoints such as, "have your ID and boarding pass out and available," will get lost in the clutter of advertisements.
Also, call me a cynic, but does anyone really believe that the revenue generated by selling ad space at security checkpoints will actually go towards improving airport security? Seriously, the TSA never really had a firm grasp on reality, and this latest “idea” just reinforces that argument.
How about this for the TSA budget; they figure out how to keep our airports safe in a reasonable manner, and we voters let our Congressmen and Congresswomen know we support a budget to cover those procedures.
(Sent Jan 10, 2007 2:24:21 PM)
Ugh... must we be bombarded with ads EVERYWHERE?
(Sent Jan 10, 2007 2:10:13 PM)
SEND A COMMENT
PLEASE READ: All comments must be approved before appearing in the thread; time and space constraints prevent all comments from appearing. We will only approve comments that are directly related to this post, use appropriate language and are not attacking the comments of others.